I purchased this elephant along with another Tiny Love product for my 9 month old freat-nephew for Christmas. He loves them both! It is so colorful and cute. This allows practice with hand/eye coordination because he can stack the rings, put the balls through the opening in the elephants head and retrieve them when they come out of the bottom front of the toy. It will also be a teaching tool for colors on down the road when he is a bit older. It plays music and giggles just as the description says, which rewards him for his efforts. It's GREAT! What more can I say! Thank you Albee Baby.